How to Create SEO-Friendly Location Pages for a Local Business
Location-based SEO for a business with a single location is easy. It gets a lot harder when you're running an organization with multiple locations, whether it's the same city, the same state, or all across the country. Local SEO is extremely important. Over 50% of web...
How Often Should You Check on Your Google Ads Performance?
If you've been in business for any length of time, you've probably encountered PPC advertising, through a platform like Facebook or Google. You've definitely heard the benefits of using it, paying for traffic and exposure, but how do you make it truly work for you? The...
How to Optimize Shopify for the Core Web Vitals Update
Google has spent a lot of time, manpower, and energy over the last decade pushing for an internet that has, above all else, a good user experience. Everything from Panda to their most recent algorithmic updates has been focused on improving the user experience and...
[Guide] How to Automate Your Shopify Order Fulfillment
Shopify is a great platform for running a storefront, primarily because it handles a lot of the everyday tasks of maintaining a store on its own. Keeping product pages up to date, sync with inventory, handling payments; it does a lot. But not everything. Shopify alone,...
The Ultimate Guide to Redesigning Your Shopify Store
As much as we might wish otherwise sometimes, time continues to pass, and with it comes change. Trends come and trends go, and few are as visible as website design trends. Like changes in clothing from decade to decade, web design best practices, general templates,...
Get ready to switch to HTTPS!
Starting in July, with the next version of Google Chrome (68), Google will display all web pages that are using an HTTP address as 'NOT SECURE'. Over time, sites without HTTPS will be seen as a negative in Google’s search engine and this will ultimately...
Design for Good Challenge
It’s back! It’s been a few years since we’ve done our Design for Good challenge, so we are super excited to bring it back again this year! Please share this with all your NH nonprofit friends and encourage them to enter! For Immediate Release August 1, 2017 Radar...
Is your website mobile-friendly?
About responsive web design Responsive web design is a flexible foundation and fluid grid system that adapts your website to mobile devices and desktop computers. Technically, it's a setup where the server always sends the same HTML code to all devices and CSS is used to...
HTTPS: A Big Change Is Happening – Are You Ready?
What is HTTPS? HTTPS (Hypertext Transfer Protocol Secure) is an internet communication protocol that protects the integrity and confidentiality of data between the user’s computer and the site. Users expect a secure and private online experience when using a website. Google is now encouraging everyone to...
Start Powering Up Your Energy Brand.
The energy category has been transformed from a predictable, highly regulated industry into an intensely competitive free-for-all for market share. Both consumers and businesses have more choices than ever and can be confused about what’s best for their specific needs. Decision-makers in homes and businesses are...