A Guide to Bulk SMS / Text Marketing on Shopify Stores
Did you know that, as of Q2 2020, over 51% of internet traffic comes from mobile devices? Huge numbers of people today browse the internet either partially or completely from mobile devices. Younger generations in particular use their phones for just about everything. Shopping, talking to...
5 Ways to Integrate and Connect Shopify to Your Mailchimp List
Shopify is arguably the most popular way to run a storefront online short of an Amazon merchant account. Mailchimp is one of the most popular email list management and newsletter apps available. It's no surprise that one of the most common questions we get is...
How to Pivot to an Online Marketing Strategy During COVID-19
The novel coronavirus has taken the world by storm, and it's proving to be very difficult to control. Until such time as an effective vaccine is developed, the future is going to be uncertain. Even then, it's entirely possible that this disease will have left...
How to Create SEO-Friendly Location Pages for a Local Business
Location-based SEO for a business with a single location is easy. It gets a lot harder when you're running an organization with multiple locations, whether it's the same city, the same state, or all across the country. Local SEO is extremely important. Over 50% of web...
How Often Should You Check on Your Google Ads Performance?
If you've been in business for any length of time, you've probably encountered PPC advertising, through a platform like Facebook or Google. You've definitely heard the benefits of using it, paying for traffic and exposure, but how do you make it truly work for you? The...
Start Powering Up Your Energy Brand.
The energy category has been transformed from a predictable, highly regulated industry into an intensely competitive free-for-all for market share. Both consumers and businesses have more choices than ever and can be confused about what’s best for their specific needs. Decision-makers in homes and businesses are...
Add Some Muscle to Your Construction or Equipment Brand.
Construction is one of the most complex industries there is, including when it comes to marketing. Developers, builders and the manufacturers/lessors of equipment and materials have different marketing needs, timetables, target audiences and geographic considerations. We see significant opportunities in the construction, equipment and building materials...
Convenience Store Marketing
Ever wonder what goes into making a product label? Often times, we’re tasked with projects that require the combination of many images to create the desired result. This example, a label design for a gas station coffee dispenser, took four images, a bit of Photoshop...
New Tactics for Link Building
With Google’s recent Penguin update still fresh on the minds of bloggers and internet marketers world-wide, savvy SEO’s are fleeing from link building practices of the past, and instead opting to take a more penguin-friendly approach to promoting their web properties. The dust has now settled...
Four Components of a Viral-Worthy Blog Post
Is your business new to blogging? That’s alright, it’s not too late to get into the game. In fact, your potential customers are crawling all over the web right now looking for content that is relevant to your business and what you do! A blog...